Jeff wrote:knives wrote:If the film cost the producers 7 mil and they sold it for four, wouldn't that be at a loss to them?
They sold the U.S. rights for four million. It is my understanding that there are, in fact, several other countries.
The film found its initial financing from Wild Bunch Distribution in France. Rourke is seen as a God in France so it likely would've made its meager $7M back there if it never played anywhere else.
The fact that the film's getting the buzz it is now, and that it sold in the U.S. after an overnight bidding award pretty much assures that distributors in other countries will be falling in line one after another. They'll probably be completely in the black before the film screens anywhere outside a festival.
It'll be really interesting to see how it is marketed though. If they hit the pro wrestling audience alone, they could do good indie box office. Fox Searchlight also has a first-look with Vince McMahon's WWE Studios and Fox's parent company owns MyNetwork, which just got the rights to air WWE's Smackdown show. Synergetically-speaking, they have good cross-promotion platforms in place to sell it to one of their strongest demos. Also, pro wrestling is experiencing a resurgence in France of all places as well. The critical praise and the Oscar buzz sells it to a demo that could care less about pro wrestling.
One thing that troubles me are the rumors that Mickey Rourke is dating his on-screen daughter, Evan Rachel Wood. That could throw the "ick" factor into people wanting to see the film (especially given that their scenes together have been the most universally praised). Just one of the things people have always said about Rourke...letting his personal stuff screw up his career. I'd rather not know who he's sleeping with to be honest.